Science Care reaps $27 million in annual revenue by recruiting body donors through hospices, funeral homes and online ads. And to ensure quality of body parts sold, it found inspiration in a legendary model of efficiency: McDonald’s.
In 2008, a thriving company named Science Care Inc developed a 55-page national expansion plan. The internal document projected the yield on raw material to the decimal point and earnings to the dollar.
The goal: to maximize profits from the sale of human bodies donated to science. The company’s model for ensuring quality: McDonald’s Corp.
Science Care founder Jim Rogers aimed to provide customers with the same cuts from cadavers no matter which Science Care branch handled the order. That’s why he cited production methods perfected by Ray Kroc, the visionary who turned a hamburger stand into a fast-food empire, said an executive who worked closely with Rogers.
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